Boost your brand’s influencer marketing ROI
Find the best influencers, streamline campaign tracking, and accurately attribute influencer-led sales - all without burdening your team or overspending.
Trusted by leading brands across the globe
250M+
Creators on our database
15K
New influencers discovered on a daily basis
80M+
Content items tracked automatically
300%
Improved efficiency
with AI
Find the Jordan to your Nike in minutes
Discover and analyze influencers, their affinities, past performances, and more with 50+ filters to find influencers whose personality and voice match your brand’s values.
Uncover if an
influencer’s audience matches your ICP
Analyse an influencer’s audience demographics, including age, gender, location, and interests. Check if they display a strong affinity towards the creator and if they are likely to make a purchase.
Track all influencer campaigns across platforms
Say goodbye to the hassle of juggling multiple interfaces. Use insightIQ's streamlined and automated solution to run influencer campaigns for all your clients from one place.
Turn likes into sales and improve your ROI
Analyze every sale’s origin and every creator’s contribution to your client’s Shopify store. Get insights on an influencer’s “influence” - in terms of brand awareness and actual sales conversions!
Marketers can’t stop talking about insightIQ
Easy-to-use
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Unleash the largest influencer database
Find nano and micro influencers
Establish brand-fit in minutes
Go beyond vanity metrics
Analyze audience sentiment
Decipher purchase intent
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Use audience and creator lookalikes
Leverage the power of AI
Easy-to-use
Unleash the largest influencer database
Find nano and micro influencers
Establish brand-fit in minutes
Go beyond vanity metrics
Analyze audience sentiment
Decipher purchase intent
Use audience and creator lookalikes
Leverage the power of AI
Let’s get things cleared up
How are brands using influencer marketing?
Brands leverage influencer marketing by collaborating with individuals who have a significant online following. These influencers create content that promotes the brand's products or services to their audience. This approach effectively reaches target demographics authentically and expands brand visibility if brand-fit influencers are partnered with.
How do I start influencer marketing for my brand?
Begin by clearly defining your objectives, whether it's increasing brand awareness, driving sales, or engaging with a specific audience. It's also essential to understand your target audience to identify influencers who resonate with them. Next, search for influencer, with the help of insightIQ to find those aligned with your brand values and industry.
What is an influencer marketing strategy for brands?
Crafting a successful influencer marketing strategy involves defining your target audience, selecting relevant social media platforms, and setting a budget for collaborations. Prioritize authenticity, encouraging influencers to align their style with your brand for a trustworthy connection. Monitor campaign performance using insightIQ, assessing reach, engagement, and conversion metrics.
How can brands measure the success of influencer marketing campaigns?
Success can be measured through key performance indicators (KPIs) such as engagement rates, reach, conversions, and brand sentiment. Utilize analytics tools like insightIQ and track these metrics to evaluate the effectiveness of your influencer marketing efforts.
How can brands measure sales and conversions from influencer marketing?
To measure influencer marketing impact on sales, use unique tracking links, promo codes, or UTM parameters. This can be done through insightIQ’s Shopify app which allows tracking of sales funnels for clearer conversion tracking. Regularly review these analytics to gauge influencer marketing's direct contribution to your sales and conversion objectives.
How can brands leverage user-generated content through influencers?
Incorporating user-generated content from influencers adds authenticity to the brand's image. Brands can encourage influencers and their followers to create and share content related to the product or service, fostering a sense of community and trust. Finding influencers with such an active community becomes easier through tools like insightIQ.
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